How to Track Purchase Events

New: Purchase Event Tracking (Starting with Foxycart)

We're excited to roll out purchase event tracking in Humblytics—enabling you to connect end-to-end customer journeys from landing page to checkout.

This update allows you to:

  • Attribute sales to traffic sources, campaigns, and split test variants

  • Use completed purchases as conversion goals in A/B tests

  • Build accurate funnels from first visit to final transaction

  • Optimize for revenue, not just clicks

We're starting with Foxycart as our first supported checkout provider, with Shopify integration launching soon.

Check out the setup guide to get started.

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