Understanding Forms Data

Humblytics provides detailed insights into the performance of your forms. This guide will help you understand how to access and interpret your form data to optimize user engagement and increase conversion rates.

Accessing Form Insights

1. Navigate to the Forms Tab

   • Click on the 'Forms' tab from the navigation menu.

2. Select the Form

   • Choose the form you want to analyze from the list of all forms.

Interpreting Form Metrics

Your Forms dashboard provides several key metrics to help you understand how your forms are performing:

• Total Form Submissions

  • The total number of times visitors have submitted each form. This metric shows the overall effectiveness of your forms in capturing user information.

• Top Referrer

  • Indicates the primary source of traffic that led to form submissions. Understanding your top referrers can help you identify which external sites or campaigns are driving visitors to complete your forms.

• Average Conversion Rate

  • The percentage of visitors who complete the form submission process. A higher conversion rate suggests that your forms are well-designed and user-friendly.

Forms Breakdown

Below these high-level metrics, you'll find a detailed breakdown of individual forms, including:

• Form

  • The specific forms on your website (e.g., contact forms, signup forms).

• Total Form Submissions

  • The number of submissions each form has received. This helps you identify which forms are the most successful in engaging users.

• Top Referrer

  • The primary source of traffic for each form. This metric helps you understand where the audience for each form is coming from.

• Conversion Rate

  • The percentage of visitors who complete the form. Higher conversion rates indicate effective form design and placement.

• Last Submission

  • The date of the most recent submission for each form. This helps you track the recency of user interactions.

By analyzing these metrics, you can identify potential improvements in form design and optimize them to increase submission rates. Regularly reviewing your form data will help you understand user behavior and make data-driven decisions to enhance user engagement.