Understanding Funnels

A conversion funnel represents the journey users take from their first interaction with your website to completing a desired action, such as making a purchase or filling out a form. Analyzing this funnel helps identify where users drop off and which steps need optimization.

Humblytics provides a funnel visualization feature that allows you to:

• Map User Journeys: Visualize each step users take on your site, from landing pages to conversions.

• Identify Drop-Off Points: Pinpoint where users abandon the process, enabling targeted improvements.

• Optimize User Experience: Make data-driven decisions to streamline the path to conversion.

By integrating A/B testing, you can experiment with different variations of your funnel to determine which elements most effectively drive conversions .

Key Features for Funnel Optimization

• Heatmaps & Click Tracking: Understand where users click and how they interact with your pages.

• Custom Event Tracking: Monitor specific actions users take on your site.

• A/B Split Testing: Test different versions of your pages to see which performs better .

• AI Page Analysis & Optimization: Receive insights on how to enhance your pages for better performance.

These tools collectively enable you to refine your conversion funnel, leading to improved user engagement and higher conversion rates.