Humblytics
  • Overview
    • Introduction to Humblytics
    • Features Overview
    • Frequently Asked Questions
  • How to Get Started
    • Create a New Account
    • Add Humblytics Analytics to a Custom / Self-Hosted Site
    • How to Add Humblytics Analytics to Your Weblow Site
    • How to Add Humblytics Analytics to Your Framer Site
  • Split Testing Overview
    • How Humblytics Split Testing Works - Under the Hood
    • How to Setup a Split Test
    • Creating A/B Page Variants for Split Testing
    • How to Analyze Split Test Data
    • Using the Humblytics A/B Sample‑Size Calculator
    • Deciding How Long to Run an A/B Test
  • How to Track Custom Form Submissions
    • GoHighLevel
    • Tally.so
      • Webflow – How to Track Tally.so Form Submissions
      • Framer – How to Track Tally.so Form Submissions
      • Custom/Self-Hosted – How to Track Tally.so Form Submissions
    • Typeform
      • Webflow – How to Track Typeform Submissions
      • Framer – How to Track Typeform Submissions
      • Custom/Self-Hosted – How to Track Typeform Submissions
    • Cal.com
      • Webflow – How to Track Cal.com Booking Submissions
      • Framer – How to Track Cal.com Booking Submissions
      • Custom/Self-Hosted – How to Track Cal.com Booking Submissions
    • Hubspot
      • Framer – How to Track HubSpot Form Submissions
      • Custom/Self-Hosted – How to Track HubSpot Form Submissions
      • Webflow – How to Track HubSpot Form Submissions
  • How to Track Custom Click Events
    • How to Track Click Events on Custom / Self‑Hosted Site
    • How to Add Custom Event Tracking for Webflow Sites
    • How to Add Custom Event Tracking for Framer Sites
  • Understanding Your Data
    • Understanding Site Traffic
    • Understanding Pages Data
    • Understanding Click Data
    • Understanding Forms Data
    • Understanding Heatmap
    • Understanding Funnels
  • Campaign Tracking with UTM Links
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  1. Understanding Your Data

Understanding Funnels

A conversion funnel represents the journey users take from their first interaction with your website to completing a desired action, such as making a purchase or filling out a form. Analyzing this funnel helps identify where users drop off and which steps need optimization.

Humblytics provides a funnel visualization feature that allows you to:

  • Map User Journeys: Visualize each step users take on your site, from landing pages to conversions.

  • Identify Drop-Off Points: Pinpoint where users abandon the process, enabling targeted improvements.

  • Optimize User Experience: Make data-driven decisions to streamline the path to conversion.

By integrating A/B testing, you can experiment with different variations of your funnel to determine which elements most effectively drive conversions .

Key Features for Funnel Optimization

  • Heatmaps & Click Tracking: Understand where users click and how they interact with your pages.

  • Custom Event Tracking: Monitor specific actions users take on your site.

  • A/B Split Testing: Test different versions of your pages to see which performs better .

  • AI Page Analysis & Optimization: Receive insights on how to enhance your pages for better performance.

These tools collectively enable you to refine your conversion funnel, leading to improved user engagement and higher conversion rates.

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