Setting Up a Split Test

Access the Split Testing Section

1. Log in to your Humblytics dashboard.

2. Navigate to the "Split Testing" section.

Star New Experiment

1. Click on "Start New Experiment".

2. Provide a name and description for the test.

Define Variants

1. Add the different page versions (variants) you want to test.

2. Assign a URL to each variant.

Set Goals

1. Define the goals for the test, such as click-through rates, form submissions, or any custom events.

2. Specify the key performance indicators (KPIs) to measure success.

Select Randomization

1. Choose session level or user level randomization based on your needs.

Launch the Test

1. Review your test settings.

2. Click "Start Experiment" to begin the split testing process.

Monitoring and Analyzing Results

Real-Time Monitoring

1. Access real-time data on how each variant is performing.

2. Track user interactions and conversions for each variant.

Comparative Analysis

1. Compare the performance of each variant based on your defined goals and KPIs.

2. Use visual aids such as graphs and charts to interpret the data.

Determine the Winner

1. Analyze the collected data to determine which variant performs better.

2. Consider statistical significance to ensure the reliability of your results.

Implement the Best Variant

1. Once a winner is determined, implement the successful variant on your website.

2. Monitor ongoing performance to ensure sustained improvements.